Saturday, 19 September 2009

Hermes Pour Liberty: design history

Finally I had a chance to visit the Hermes Pour Liberty pop up shop which has taken over the scarf room at Liberty. Everlasting chic French perfection meets fashion forward cool, yet traditional British heritage, in what should make a perfect combination. It's a little like buying a limited edition print - I feel I should frame it and hang it on my wall!

Creative director of Hermès silk, Bali Barret, said of the collaboration: “For us Parisians, Liberty is the British icon. The idea for the collaboration was to create a fifty percent Hermès and fifty percent Liberty scarf in order to make a one hundred percent truly exciting hybrid collection of scarves and ties. Choosing to print our famous Ex libris on to the famous Liberty Tana Lawn classic flower print was the perfect solution”.It was reported that stylists would be on hand to explore different ways to tie each scarf, but I seem to have missed that; the extremely charming sales assistants unfortunately seemed to have no idea what to do with the scarves. I'm not sure this is exactly what the organisers had intended... Other events - including mini-fashion shows - will be taking place whilst Hermes is in-situ until 18th October so watch this space. The real perk, however, is the range of other Hermes scarves and accessories also on display, as it is fabulous to be able to touch and try on anything, unlike in any normal Hermes shop. I couldn't resist a few treats, so I left a very happy customer with the light blue and pink Liberty/Hermes collaboration scarf, a classic silk Hermes, and a beautiful gold Hermes scarf buckle to finish the look. So chic and Parisian!

See the Liberty Blog for more event details or visit http://www.liberty.co.uk/ for further information

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